Criteria for Selecting a Marketing Firm

If you are planning to promote your business or market your product it is important to select a good marketing firm. Marketers are the key people behind your success. They play an important role in establishing or branding your business or product. So you should be careful in selecting a marketing firm for your business. Be sure to consider this points before selecting a marketing firm.

Marketing Strategies

Know about the marketing strategies a firm use to reach the audience. Check whether they are capable of developing and executing unique and specific marketing strategies for your business. Planning and executing the correct marketing strategy that best fits your business can grow your customers and income.

Marketing Channels

Enquire about the marketing channels they use. The conventional channels like newspaper, radio, television etc. can cost you a huge amount but may not bring you the expected result. The new marketing media like the Internet will reduce the amount for marketing and will also bring you more result. Methods like online marketing, digital marketing, social media marketing etc. will help you to save a huge amount of money and will bring you a good result.

Work Report 

They should provide a work report at regular intervals. The work updates and the progress should be notified. The changes they brought should be updated to you.

Budget

The budget should be affordable for you. You should not run out of money after the marketing. Choose a package that fits your pocket. If you are planning to market on a small budget then digital marketing is the best option for you. It helps you to market your business or product at a low cost. It also helps you to stay updated on the changing marketing trends.

Conclusion

Marketing is an important factor that helps to grow your business. You should be very careful in choosing a marketing firm for your business. OwnLeadz is one of the best marketing consultancy services in Kerala. We develop the best marketing strategies for you.

To develop the best marketing strategies for your business / product contact us.

Our Address : OwnLeadz, 3rd Floor, West Fort Tower, Civil Lane Road, West Fort, Thrissur

Contact No. : 7510722222

Mail id : mail@ownleadz.com 

How to Speed Up Your Web Site

Practices to Improve the Loading Speed of your Site

An important factor that affects your ranking in the search result of a search engine is the loading speed of your website. The speed with which your website loads plays a great role in the visibility of your website. For better visibility and good ranking, you have to improve the loading speed and time of your website. The more speed your website loads the more traffic you get.  You have to keep the loading speed and time at the optimum rate to get more visibility and user engagement.
Important Factors to be Considered to Improve the Speed of Your Website

Make fewer HTTP Requests.  An HTTP request is sent for loading each part of your page like images, stylesheets, scripts etc.  Figure out the number of requests your site currently makes and try to minify the requests by combining files and by removing unnecessary formatting, whitespace, and code. Find whether your site runs multiple CSS and JavaScript files and combine such multiple files into one. 

Reduce DNS Lookups. A DNS server is responsible for translating the URL, which the user types in a search engine into IP address. Use a fast DNS server to reduce the DNS lookup time and to increase the loading speed of your site. 

Enable Browser Caching. You can store some of your site’s components in the cache or temporary memory of the user’s browser. By this, you can reduce the number of requests to load the page again in that browser. This can increase the speed of your website.

Use a Content Delivery Network (CDN). The CDN helps you to cache your site on a global network of servers. So when a user requests files from your site this request will be transferred to the closest server. So the traffic to your origin server will be reduced and the user’s browser can download the files of your site from a nearby server.

Optimize CSS Delivery.  Avoid including CSS in HTML code, you can include all your CSS in your external stylesheet. This helps you to reduce the size of your code.

Optimize images. The images used in your site should be optimized for your site to load fast. By adjusting the size of the images and compressing it we can optimize the images used in our site.

Optimize Mobile Loading Speed. Check the loading time of your site in mobile phones, tabs etc. Make necessary changes to improve the loading time in such devices.

Conclusion

To improve your ranking and get more visibility you have to increase the loading speed of your website. A website which loads fast can engage more users. This will bring more conversions to your site. Here we have discussed some important steps to increase the speed of your website. Make sure that your site is implemented with this measures. 

We provide you with Digital Marketing Services to improve the traffic to your site. For more queries feel free to contact us.

Our Contact No : 7510722222

Mail id : ownleadz@gmail.com

Address : OwnLeadz, 3rd Floor, West Fort Tower, West Fort, Thrissur

Scope of SEO in Marketing

Search Engine Optimization (SEO)

SEO is the process of improving the visibility of a website or a web page in a search engine's organic result. This will improve the traffic to a website. Thus the website or web page will receive more visitors and this visitors can be turned in to potential customers. SEO has received wide popularity over a few years. 

Role of SEO in Marketing

The influence of Digital Media has increased tremendously over several years. This also influenced the mode of marketing. The mediums used for marketing changed and new mediums have been introduced. The Digital Marketing methods have overcome the conventional methods of marketing. SEO being an important part of Digital Marketing gained a wide popularity among the marketers. SEO will provide you with more visibility and more traffic to your site which can be eventually converted into potential customers. 

SEO invites more audience to your site. You can attract more customers to your site by implementing SEO. The main advantage of this marketing techniques is they are less costly and more effective than the conventional marketing methods. It can reach more people in a faster way. You can accomplish your marketing needs within a low budget and less effort than any other conventional marketing methods.

Conclusion

SEO and Other Digital Marketing methods are the future of marketing. You will be left behind in the industry if you do not utilize these methods. It is important to develop Digital Marketing Strategies which are suitable for your business. If you need help to develop  Digital Marketing Strategies that suits you well feel free to contact us.

Our Contact No : 7510722222

Mail id : ownleadz@gmail.com

Address : OwnLeadz, 3rd Floor, West Fort, Asvary Nagar, Ayyanthole, Thrissur, Kerala 

Things to be Noted Before Selecting a Course

Choosing the right Degree Course or a right University can become a daunting task. The choice you make may affect your career path. It's a crucial point in your life which decides where will your career reach. So you should be very careful about selecting the right career for you. Here we include some important points to guide you to select a good career. A good career can be achieved through a good career guidance. 

Important Factors to be Considered :

The Course / University you select should match the career you are dreaming. 

This will give you a good start for setting up your dream career. But don't be disappointed even if you are not able to get into a course or college you dreamt. Your life won't be ruined by this. Maybe it will lead you to other good opportunities that you haven't considered before. Be positive and hope that this will give you a kick start for a better career.

Select a Good College.

You should be careful while selecting a good college in order to accomplish your dreams. Selection of the right college will affect your studies. You should collect the information about the faculties, facilities, location, infrastructure etc. of that college. Make sure that the college can provide you with a good environment where you can learn and improve yourself.

Financial Factors 

Check whether the course / college you select fits your budget. Enquire whether the college will provide you with scholarships and other financial aids. Figure out the budget for your studies from the start itself so you won't be short of money by the time you are finished and ready to start your career.

Stay focused on your future

Make sure that the course you select helps you to build a good future. It should help you to set a good career path and provide good opportunities for your future. The course you select should be of a broader scope which offers skills that would be relevant to a range of jobs or occupations.

Conclusion

Consider these important factors before selecting a course / university / college. Be careful to select the right and best option for you. Conduct a good research and analyze different possibilities available for you. Thus you can build up your dream career!

If you want more advice on selecting a course please contact us. We are always here to help you.

Our Contact No : 7510722222

Email id : ownleadz@gmail.com

When Recruiters Come To Business School

How rigorous can be the placement process?How can I impress the recruiter? How should I make it time-worthy? These are some of the questions that pop up when we think of attending an Interview. Well, here are some essential tips to face the big day with confidence.

Make Your Resume Stand Out: Your resume is the snapshot of your entire professional life. Make sure it is tailored to perfection. The information you put into it should be reviewed upon. Talk mainly about your accomplishments rather than your duties. Make sure there aren’t any awkward looking sections in your resume.

Do Your Research Thoroughly: Before going for an Interview, collect details about the organization. Do your bit of research works on the latest updates in your field. Learn about the company, what they do & most importantly WHAT PEOPLE IN YOUR INTENDED ROLE DO. The main focus of students should be on how to improve their prospects of winning over a recruiter.

Prepare Talking Points: Once the recruiter allows students to talk about themselves, he/she must already be rehearsed on what they plan to say. Help the recruiter understand how you might fit in, how you will align with the respective job role & how you can take the company in high standards if given the opportunity.

Recruiters Style: Recruiters have a habit of unnerving candidates but it’s nothing that a confident person cannot handle. They mainly rank academic performance as the first parameter as it is extremely important for the Interview.

Believing Yourself: For fresher’s, the negotiating power is limited and most companies pay the market salary. On the other hand, for experienced candidates, there is a better chance to negotiate and get what they want.

Apart from all this, believe in yourself and speak firmly. The company is as desperate to get you as you are to get a job!
The recruitment process is a good example of how things rarely end up the way we imagine!

Own Leadz wishes all the very best for your future endeavors!

Preparing CAT? Know How to Develop Good Reading Habits

CAT exams have been challenging in one way or the other every year. But still, the right amount of strategy, planning, and implementation always helps in scoring well for this test. Here are some simple tips before the big day.

Understanding the Syllabus: This is a mandatory tip almost for all examinations.CAT is divided into 4 parts:

*Quantitative Ability

*Data Interpretation

*Logical Reasoning

*Verbal Ability

The questions can be bit tricky & require a good amount of logical thinking. The questions can be cracked in the required time only through practice.

Is Coaching a Good Solution? Coaching centers give only guidance & the rest depends on how dedicatedly you practice. Most of the topics are what we already learned from school & few topics can be revised from other books & Study materials. If you are into a hectic job &  have little time to study, you need not go to coaching instead study by yourself.

Reading weighs a lot! A large number of students perform well in quant but not in verbal. CAT is more of general English exam which tests once command over English in common usage. The only way to improve is to read a lot of books written in good English. This can increase your familiarity with the subject & help you improve your score!

Test Series: This is the Holy Grail of CAT Preparation. Appearing for 15-20 Mock tests can boost your confidence to get a good score. Doing so, CAT will no longer a stranger to you.

Start Early: CAT Aspirants can always start early as an early start would benefit them in gaining knowledge. Extra time can be spent in reading habits & increasing vocabulary.

Accelerate #Career_Growth by doing #MBA! Enroll today!

Get in touch with our Counselling Experts right away!

Dial Toll-free:18002700677.

Visit: www.ownleadz.com/admission.php

Why MBA Holds Importance Even in the 21st Century?

Does the extra education of an MBA degree be an important career move in your life? Read on...

MBA is a Challenge Guaranteed
A bachelor’s degree opens up plenty of opportunities but going for an MBA will be an investment that you need to consider more carefully. MBA is definitely not for wimps or for the faint of hearts. It takes hard work & dedication to be on top of the job, on top of family & most important, on top of obligations.

Are you ready to take up the commitment?

Is an MBA really worth it?

The value of an MBA depends greatly upon the rank of the school. A good B-school doesn’t guarantee success & happiness all throughout your academics but will definitely give you a nice push in the direction you row your oars. It also takes a lot of energy & effort to pursue a degree like MBA.Whichever graduate program you choose, make sure you set realistic expectations for the rewards & sacrifices it takes to get your master of business administration.

Will MBA set you up for Career Progression?

With an MBA most graduates expect to reap award-winning titles & incentives. And the biggest reason to pursue MBA is the professional payoff!

MBA program helps you to master the most in-demand skills, problem-solving, critical-thinking & strategic innovation which ultimately helps you in your career achievement.

Get in touch with our Counselling Experts right away!

Dial Toll-free:18002700677.
Visit: https://www.ownleadz.com